Willie Rumph is a local artist who was looking to generate some buzz for his new album, Prisoner of Time. We discussed a few options on how to best do this before landing on a countdown leading up to his album release. For the design, I played on the title of the album, Prisoner of Time, to create a dark and moody environment, complete with iron chains and an hourglass, complimenting the album cover art of the artist in an orange jumpsuit. For the final message that would display on the release date, I decided the most impactful design would be the chains being broken apart, with bits of debris flying over the releasement announcement.